Case study · Real estate
Kingston Flats: 560+ leads every month from Meta ads, since June 2025.
Social media and Meta advertising for a residential project in Odhav, Ahmedabad, run as one programme and still going.
Case study
Project overview
Kingston Flats is a residential project on 100 Ft Virat Nagar Road in Odhav, Ahmedabad, offering 2 and 3 BHK flats and shops. Its own profiles list a clubhouse, gardens and two levels of basement parking.
Since June 2025 we have managed the project’s Facebook page and Instagram account and run the Meta advertising that brings in its enquiries. The engagement is ongoing and is planned to run until December 2026.
| Client | Kingston Flats (KingSton) |
| Industry | Residential real estate, flats and shops |
| Location | Odhav, Ahmedabad, Gujarat, India |
| Channels | Facebook, Instagram, Meta ads |
| Profiles | Facebook (opens in a new tab) · Instagram (opens in a new tab) |
| Engagement | June 2025 to present, planned to December 2026 |
Results
The results so far
The headline number is lead volume from Meta advertising on Facebook and Instagram.
| Measure | Result |
|---|---|
| Leads from Meta ads | More than 560 every month |
| Months so far | 16 full months, June 2025 to September 2026 |
| Leads to date | More than 8,900 (560+ a month for 16 months) |
| Platforms | Facebook and Instagram |
For a single residential project, steady volume matters more than one big month. The site office and sales team can plan calls and site visits around a flow of enquiries they can rely on, and this one has stayed above 560 a month since the start.
What this page does not claim
- No ad spend or cost per lead. We do not publish spend figures for this engagement.
- No sales or bookings. We do not hold figures for how many leads became site visits or bookings, so this page makes no claim about sales.
- No follower growth. The goal here is enquiries, not audience size, and we do not quote follower numbers.
Scope
What we do
Three channels, one team accountable for all of them.
01
Facebook page
Manage the Kingston Flats Facebook page and what it publishes, in step with the ads.
02
Instagram account
Manage @kingstonflats on Instagram alongside the ads that point people to it.
03
Meta ads
Run the lead campaigns on Facebook and Instagram that deliver more than 560 leads every month.
Why social media and ads sit with one team
Someone who sees a property ad usually checks the project’s profile before they enquire. If the profile is active and matches the ad, the enquiry feels safe. If it is stale, or says something different, many people simply leave.
Because we run both the Kingston Flats profiles and its Meta ads, the two tell the same story: the same project, the same offer, the same contact details. We think that consistency is part of why lead volume has held steady month after month.
Before you compare
What this means for your project
This is a result for one residential project in one part of Ahmedabad. It is not a forecast for yours. Lead volume depends on location, price, construction stage, the offer, the budget and how quickly leads are followed up, and anyone who promises a monthly number before seeing your project is guessing.
For a similar engagement with a different developer, see the HillTown Group case study. Read more about how we run Meta ads and social media marketing, or our guide to choosing a real estate digital marketing agency.
Common questions
Frequently asked questions
How many leads does Kingston Flats get from Meta ads?
More than 560 leads every month since June 2025, from Meta advertising on Facebook and Instagram. That is more than 8,900 leads across the 16 full months to September 2026.
What does Apzom do for Kingston Flats?
We manage the Kingston Flats Facebook page and Instagram account and run its Meta lead campaigns. The engagement started in June 2025 and is planned to run until December 2026.
What is the cost per lead?
We do not publish ad spend or cost per lead for this engagement.
Is the engagement still running?
Yes. We have worked with Kingston Flats since June 2025, and the engagement is planned to continue until December 2026.
Can you guarantee similar results for my project?
No. Lead volume depends on the project, its location and pricing, the budget, the offer and how leads are followed up. We can show you what we did here and give you an honest read of what is realistic for your project.
Need steady enquiries for a property project?
Tell us about the project and the buyers you are selling to. We will come back with an honest read on what is achievable, what it takes and what it costs.